I came to this from three places.

A childhood that asked more of me than it should have. Mixed-race on a London council estate. Half-Thai, raised British by a mother who decided that fitting in would be my best chance. Losing my dad young. I grew up fast and spent the years afterwards learning what happens to the mind, the habits, and the body when they have to carry more than they should.

Then over twenty years in senior leadership across creative and corporate worlds. I started in advertising, spent six years at the Saturday Group producing TV commercials and advertising campaigns under Jens Grede — including the 2015 Justin Bieber Calvin Klein campaign. Managing Director of Innovation at Elite World Group, working directly with the global CEO across the group's businesses in London, Milan, Paris, and New York. Creative Manager at Ministry of Sound. Six years at EY Wavespace as an Associate Partner, leading C-suite facilitation for the firm's largest accounts — BP among them — on business innovation, brand strategy, sustainability, culture, and leadership. I watched, from inside the rooms themselves, how much editing people do to stay in rooms they think they have to be in. The patterns weren't unique to those rooms. They ran through every life I worked with — quietly, constantly, and at a measurable metabolic cost.

A brain and spinal illness in 2023 took the rest down for two years. Surgeries. I couldn’t work. Couldn’t read for long. Months horizontal. The silence of that recovery is what brought me to this work.

What I do now.

I write on the editing pattern — the cost of running two or three versions of yourself to stay in the rooms you need to be in.

The writing lives on Substack and in the Letter — a free short letter and first exercise on the editing pattern that you can read in twelve minutes. The first product in the digital family, Unedited, ships in July as a self-guided sitting.

The clinical work lives in The Practice — a 90-minute RTT and hypnotherapy session for one specific pattern, online or in-person in London.

The corporate work — speaking and workshops on the editing pattern on what high performance is actually costing your people — lives on the Partnerships page.

The framework I work from is built on what I watched across twenty years inside corporate rooms, sharpened by clinical training in RTT and hypnotherapy, and shaped by what it took to come back from two years in silence.

Why this work.

Most of what I see in the rooms I now work in is the same pattern I lived through in my own life — high-functioning people editing themselves quietly to stay in the rooms they need to be in. The cost of that editing is material, and it is rarely named.

The work I do is to name it, hold it, and offer a way through that is neither wellness theatre nor clinical pathology. Something narrower and more useful: a way to see what you have been carrying, choose which editing is still required, and let the rest become survivable.